Comments on: We Need a Company Name–Part II http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/ Building Momentum at Alice.com Tue, 25 May 2010 20:19:23 -0400 http://wordpress.org/?v=2.8.6 hourly 1 By: srculrynpbsc http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-308 srculrynpbsc Mon, 05 Oct 2009 21:27:05 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-308 grliqpekxaqk grliqpekxaqk

]]> By: FizWho » Alice.com sells for $250,000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-138 FizWho » Alice.com sells for $250,000 Mon, 17 Nov 2008 03:52:32 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-138 [...] paper, trash bags with consumers. The founder’s blog, FlywheelBlog, also features a series of interesting posts about the decision to name the company [...] [...] paper, trash bags with consumers. The founder’s blog, FlywheelBlog, also features a series of interesting posts about the decision to name the company [...]

]]> By: Alice.com sells for $250,000 | Domain Name News http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-111 Alice.com sells for $250,000 | Domain Name News Tue, 11 Nov 2008 16:30:51 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-111 [...] paper, trash bags with consumers. The founder’s blog, FlywheelBlog, also features a series of interesting posts about the decision to name the company [...] [...] paper, trash bags with consumers. The founder’s blog, FlywheelBlog, also features a series of interesting posts about the decision to name the company [...]

]]> By: Mark McGuire http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-24 Mark McGuire Thu, 28 Aug 2008 21:21:12 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-24 @platypus I love the mythology names and we spent quite a bit of time on this concept. My biggest problem here is that most of the names in this genre are really hard to pronounce and spell. @platypus I love the mythology names and we spent quite a bit of time on this concept. My biggest problem here is that most of the names in this genre are really hard to pronounce and spell.

]]> By: Mark McGuire http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-23 Mark McGuire Thu, 28 Aug 2008 21:20:09 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-23 Tim: I totally agree that it is hard to support this industry by paying big dollars for a dot-com name, but it is the reality of the marketplace. I now view it simply as a cost of entry for a new online consumer business. On the bright side, servers and software is a lot cheaper today than it was in 1997, so I guess there are trade offs. As to your name, we've already purchased a name, so I almost hope I don't like what you came up with! Feel free to e-mail me markjmcguire at gmail and thanks for your interest Tim:
I totally agree that it is hard to support this industry by paying big dollars for a dot-com name, but it is the reality of the marketplace. I now view it simply as a cost of entry for a new online consumer business. On the bright side, servers and software is a lot cheaper today than it was in 1997, so I guess there are trade offs. As to your name, we’ve already purchased a name, so I almost hope I don’t like what you came up with! Feel free to e-mail me markjmcguire at gmail and thanks for your interest

]]> By: Platypus http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-21 Platypus Mon, 25 Aug 2008 14:21:40 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-21 When in doubt for a name, I've found that mythology sometimes provides some neat options: http://www.pantheon.org/ When in doubt for a name, I’ve found that mythology sometimes provides some neat options: http://www.pantheon.org/

]]> By: Tim http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/comment-page-1/#comment-20 Tim Fri, 22 Aug 2008 17:44:28 +0000 http://flywheelblog.com/2008/08/we-need-a-company-name-part-ii/#comment-20 Having to buy domain names: I am curious about your thoughts on supporting “the industry” in which you are having issues. Won’t the person you purchase your name from just reinvest and in more names. When introducing the next product, name clearance will be even more of struggle. As you noted, look what has happen in the time between Jellyfish and now. Anyway, I have taken the challenge of thinking of names that meet your criteria. You are correct, it is hard but every possible name is not taken. You have laid out guidelines for a name (fun, mega-brand, easy spelling). With a pad of paper I brainstormed away. Maybe not being clear of your product or plans is helpful. If given the chore of naming an online bookstore, Amazon would not have been on my list, but it has worked. My favorite is available with all domain endings and a quick check of US Trademark records does not indicate a conflict. Additionally it could be incorporated with a small, mythical, woodland creature. I hope you have luck with your name search and I guess part of me hopes you are interested and wonder what name I have settled on for you. Having to buy domain names: I am curious about your thoughts on supporting “the industry” in which you are having issues. Won’t the person you purchase your name from just reinvest and in more names. When introducing the next product, name clearance will be even more of struggle. As you noted, look what has happen in the time between Jellyfish and now.

Anyway, I have taken the challenge of thinking of names that meet your criteria. You are correct, it is hard but every possible name is not taken. You have laid out guidelines for a name (fun, mega-brand, easy spelling). With a pad of paper I brainstormed away. Maybe not being clear of your product or plans is helpful. If given the chore of naming an online bookstore, Amazon would not have been on my list, but it has worked. My favorite is available with all domain endings and a quick check of US Trademark records does not indicate a conflict. Additionally it could be incorporated with a small, mythical, woodland creature. I hope you have luck with your name search and I guess part of me hopes you are interested and wonder what name I have settled on for you.

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